P.O. Box 31041, Glenville Stn.
Greenwich, CT 06831 USA
Tim Brooks is available for limited amounts of consulting on business issues related to his experience base. He has had extensive senior-level experience in media research, management and business strategy over the past 30-plus years, including:
| Launching and securing distribution for television networks.
Evaluating and testing advertising and promotional campaigns, TV programs, and broader issues such as market position and brand imagery.
Analyzing network audiences and audience and attitudinal trends, including shifting media usage in today’s rapidly changing climate.
Analyzing new products and programs.
Historical perspective on what has worked (and not worked) in past programming and marketing efforts.
Program acquisition and scheduling.
He has also conducted research in the radio, magazine and international media fields (10 countries) although these are not his primary focus.
He brings a unique perspective to contemporary business issues, based on both his own experience in broadcast TV, cable TV and at an advertising agency, and as a nationally recognized author and media historian. He has served an an expert witness in several legal cases, as well as a consultant on various business projects.
“Arguably the highest profile research executive in cable… Brooks is known for dispensing sometimes esoteric research facts and figures with ease and humor” – MediaWeek (11/9/99)
“Ask Tim Brooks anything about television and you’re in for an education” – Broadcasting & Cable (5/9/00)
“[a] vast wealth of TV knowledge…Television’s official historian” – Jack Myers Lunch at Michael’s (11/24/03)
“If research were baseball, Brooks would be Babe Ruth. And if television were physics, he’d be Albert Einstein” – CableFax Magazine 100 (12/1/05)
“The leading authority on the history of network programming… [his] Directory has become a fixture in the offices of every television network, studio and ad agency…”- Variety (10/22/07)
Tim Brooks is well known in the television industry, having served on the boards of the Advertising Research Foundation, the Media Rating Council (he was Chairman of both) and CTAM among others. He was a founding member of the Council for Research Excellence. He headed the research operations at N.W. Ayer, USA Network/Sci-Fi Channel and Lifetime Television, and was part of the senior management team at the latter two companies, reporting to the CEO.
His focus, simply put, is on solving business issues efficiently and quickly, through the application of relevant knowledge.
He is also a nationally recognized authority on the history of the recording industry, and has consulted on a number of media projects (articles, CD reissues, television projects) related to that subject, including the Grammy-winning Lost Sounds.
A full biography can be found in the Press Room or in any recent edition of Who’s Who in America.